Despite some of China’s significant economic advances in recent times, their approach to doing business remains refreshingly similar to the way they’ve done business over the past one thousand years i.e they only do business with people they know, like and trust. There are no shortcuts. If you want to do business in or with the Chinese, it needs to be more than just a transaction. But how exactly do you do that?
In this new eBook, I’ve taken everything I know about cross-cultural challenges and the process of building long-term sustainable business relationships and provided you with a 3 step guide to doing business in China.
Also, for the first time, I have shared my ideas and thoughts about the “The Art of Negotiation in China” which I hope you will find interesting whether you are taking your first steps to doing business in Asia or, like me, you think you’re a seasoned pro!